Memphis Primula chair

Memphis Primula is a collector's chair by Memphis Milano, designed by George Sowden in 2018 as part of the Materialism collection. A rare and visually striking piece, it stands out for its sculptural silhouette and boldly defined bright colors that give the structure an unmistakable luminosity and chromatic energy. The seat and backrest are crafted in acrylic painted wood, with dimensions of 40 cm width, 46 cm depth and 90 cm height.

The Primula chair is designed for those who want to bring a genuinely artistic design statement into their space. Its distinctive aesthetic presence makes it a natural focal point in residential settings — especially the living room — as well as in contract environments with a strong visual identity, such as showrooms, boutiques or hospitality spaces. More than a piece of furniture, Primula is a collectible object that speaks to design as a form of cultural expression.