Imagine entering your home and finding a monumental cactus that not only attracts attention, but defies every convention of design and functionality. This is God, the iconic coat hanger by Gufram, born from the irreverent imagination of Guido Drocco and Franco Mello in 1972 and reinvented by the creative duo Toiletpaper, namely Maurizio Cattelan and Pierpaolo Ferrari.
But if your space can't accommodate a sculpture of this size, there's also Mini God, a 1:8 scale version that embodies the same irreverence and genius.
Find out why God and God mini are not simply furniture or decorations, but true artistic statements.
God: the design icon that subverts the rules
God is much more than a coat hanger: it is a statement of extravagance. Made of expanded polyurethane and decorated with 2,165 protuberances, it perfectly reproduces the texture of a cactus, but in a clearly artificial version. With the addition of two eggs resting on the arms, an apparently random but deeply symbolic element, God celebrates fertility and regeneration, while mocking the very concept of idolatry.
Toiletpaper's intervention added a desecrating touch, transforming the cactus into a deliberately ironic cult object. The absurdity of venerating an artificial vegetable therefore becomes the center of the message: God is not just a coat hanger, but a criticism of blind adoration towards what is futile.
Indeed, it is not surprising that an inflatable version of God,
six meters high, floated in the canals of Venice in 2015, i
naugurating the Biennale with an unforgettable visual provocation.
Mini God: your collectible cactus
If you want a touch of Gufram genius but in a more accessible format, Mini God is perfect for you. This 1:8 scale version is a flawless reproduction of the original, complete with every detail, including the bumps and two symbolic eggs. Mini God is then made with the same craftsmanship as the larger sculpture, transforming the object into a true collector's item.
Designed to fit into the smallest spaces, Mini God is the perfect addition to a bookcase, desk or shelf. With such a unique design, it immediately attracts attention and becomes the undisputed protagonist of your environment.
Why choose God or Mini God?
Choosing God or Mini God means making an investment not only in an object, but in a piece of design history. You are not buying a simple coat hanger or a miniature: you are buying an internationally recognized work of art and part of the permanent collections of museums such as the Palais de Tokyo in Paris or the Beyeler Foundation in Basel.
These two coat hangers are in fact an icon of timeless design: God was introduced in 1972 and continues to be one of the most representative symbols of Italian design, appreciated throughout the world. But it doesn't end there because the collaboration with Toiletpaper has added a unique conceptual dimension, transforming God into a criticism of consumerism and the idolatry of the superfluous.
Whether you choose the large or mini version, the cactus fits perfectly into a modern living room, a creative studio or an exclusive showroom. In addition to this, owning God or Mini God means adding a piece to your collection that represents the excellence of Italian and international design.
Finally, the materials used, such as expanded polyurethane, make every detail of God and Mini God a tribute to craftsmanship.
Where to place God and Mini God?
God lends itself to being placed in large spaces where it can become the absolute protagonist. Place it in a corner of the living room to create a focal point or in a spacious entryway to dazzle guests at first glance. Its scenographic presence also makes it ideal for art galleries, showrooms, luxury boutiques, bistros and hotel lobbies.
Mini God, on the other hand, is perfect for more intimate context. Use it as a decorative piece on a minimalist shelf or as a whimsical touch in a creative studio. It is the ideal object for those who want to surround themselves with unique pieces without sacrificing functionality.
A collector's piece with a stellar price
There is no doubt: the cost of God and Mini God is high but this is also its uniqueness, because it will differentiate you from the crowd. So if you want your setting to be different from everyone else's, these two elements are perfect for you. God and God mini are then destined to last over time, increasing in value and meaning. Therefore, if you want an element that combines design, provocation and a pinch of humor, God is the perfect investment.
God: the cactus that will never go unnoticed
With God and Mini God, you bring home a symbol of artistic excellence and Italian design. Whether you choose the monumental or mini version, you're purchasing a piece that tells a unique story and sparks conversation. This cactus is not just a furnishing accessory: it is a tribute to the creativity and irony that define the best of contemporary design.
Are you ready to take a leap into the world of Gufram? Then don't wait a minute longer: God and Mini God are ready to transform your space into a work of art.
Discover God and God mini on our Diffusione Luce website!
Written by Alice Pruccoli