&Tradition Cruise AP11 rug

&Tradition Cruise AP11 is a square handwoven rug designed by the creative studio All The Way to Paris for Danish brand &Tradition. Measuring 240x240 cm and crafted from a refined blend of 77% New Zealand wool, 13% viscose and 10% bamboo silk, this rug delivers a dense, velvet-like aesthetic that is as sophisticated in its materials as it is in its artisanal craftsmanship. The hand-weaving technique produces a soft, compact texture, further elevated by the discreet sheen achieved by spinning a small amount of viscose into the wool fibres.

The Cruise collection draws inspiration from the glamorous voyages of the 1930s, paying homage to the luxurious cruise ships that sailed between Europe and Mumbai, and to the elegant sports courts set up on deck. This heritage translates into soft, harmonious graphics that bring visual coherence to furniture and accessories alike. The Cruise AP11 rug is an ideal choice for the living room or bedroom, where its square format and substantial weight of 24.5 kg — a guarantee of stability and presence — make it a statement piece. Available in three different colour finishes, it adapts effortlessly to both contemporary and classic residential interiors.